1. Introduction
The SEO refers to search engine optimization. The SEO is the process of improving the volume and quality of traffic to a website from search engines. The SEO can also be referred to as SEF, or Search Engine Friendly.
The websites are considered search engine friendly when they can be easily found from them. By default Joomla uses dynamic URL. These URL are usually long and contain many parameters.
2. Advantages of SEF URL
The most significant advantages of SEF URL are these:
- They are short in length.
- They are readable and easily remembered by humans.
- They contain keywords.
- They don't "break" in blogs and emails.
- They are more accurately indexed by the search engines.
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